Shaifali P G.
Strategic Communications & Branding Leader l Employer Reputation | Leadership Positioning I Storytelling with Strategy
- Role
- VP of Communications & Branding Reputation Management, Employer Branding, Stakeholder Engagement at NAB
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Shaifali P G.
Reputation-minded. Business-aligned. Storytelling-led. I work across…
Experience
VP of Communications & Branding Reputation Management, Employer Branding, Stakeholder Engagement
Jul 2023 — Present · Gurugram, IN
Piloted and executed NAB’s employer branding strategy for innovation centers, resulting a 3X increase in brand awareness through a new brand roll-out and strategic visibility at external forums (e.g. NASSCOM GCC Summit). Launched leadership storytelling and internal advocacy programs to strengthen EVP and improve talent engagement across technology and operations hiring streams. Delivered industry-best 45% engagement on LinkedIn, 8X above industry benchmark, which significantly increased organic applications and talent conversations. Forged media relations, content marketing and executive visibility, driving a 70% reduction in brand-related risks. Championed NAB’s recognition as top employer through industry recognitions including two international accolades (Australia India Impact Award and ‘Best Investment in India’) and industry led NASSCOM GCC Excellence Awards 2025 and ET Edge’s ‘Most Impactful GCCs in Delhi’. Designed strategic D&I initiatives by leading women in leadership storytelling and communications for NAB’s representation at the Australia India Women’s Leadership Forum (AIWLF) by the Business Council of Australia.
Education
St. Stephen's College, Delhi
Bachelor of Science (B.Sc.)
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