Aniket Shah
Actively looking for SDE roles | Software Engineer at TCS | Full-stack Developer | Cloud | B.Tech from VCET
- Role
- Software Developer 2 at ImpactGuru
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Aniket Shah
I\'m a backend engineer who spent the last 4 years building systems that don\'t get to…
Experience
Software Developer 2
Oct 2024 — Present · Mumbai, IN
Implemented Meta Conversion API (CAPI), leading to an 18% increase in overall profit and conversion rates.Conducted in-depth data analysis for marketing campaigns, resulting in the identification and launch of high-performing, qualified campaigns.Spearheaded a Google app rating optimization project that boosted the app\'s rating by 300%.Optimized the marketing landing page, reducing page load time from 20 seconds to an average of 3.8 seconds, significantly improving user experience and engagement.Managed and led a cross-functional team, improving overall team productivity by 30% through effective delegation, streamlined workflows, and performance tracking.
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