Sebastien Guttmann
Emea Senior Licensing Manager @The Walt Disney Company
Signup · Get unlimited contacts
WORK HISTORY
Emea Senior Licensing Manager @The Walt Disney Company
London, GB
Hired to reshape the licensing strategy to meet market needs and unlock licensing opportunities in challenging categories. Manages top global licensees and leads the relationship between the category licensing strategy and franchise management for the Disney Standard Characters and Star Wars- Category Strategy Lead: Used market data and consumer trends to design new operational playbooks for FMCG and Hardlines categories to grow licensing collaborations and develop white space opportunities to meet Disney CP’s strategic objectives – Increased by 8% FMCG licensing business share- Global partners management: Led end-to-end global partnerships from negotiation to execution PROCTER & GAMBLE, UNILEVER, KC, CPW (Licensee portfolio value of $20m). Developed Best-in-Class collaboration processes with internal and external stakeholders, including JBP and forecasting/revenue analysis to deliver partnership growth – Increased strategic partners’ sales by 12%- Franchise Lead – Disney Mickey Mouse and Star Wars: Advised global franchise team on regional initiatives in partnerships and marketing to open new business opportunities for franchises’ long-term growth. Focused on targeting GenZ/Kidults audience to boost brand affinity in new segments in Hardlines, and FMCG categories.
EDUCATION
University of Paris I: Panthéon-Sorbonne
Master of Arts, Accounting and Business/Management
London Business School
Sloan Msc-MBA in Strategy & Leadership, Strategy & Leadership
College Lycée Albert Camus
Baccalaureate , Maths and Physics
SKILLS
ABOUT SEBASTIEN GUTTMANN
Brand management expert and business strategist driving $50M+ revenue growth for media, entertainment, and consumer goods organisations. Shapes brand and category strategies that unlock business opportunities, strengthen audience engagement, and elevate consumer brand affinity. Licensing business developer with cross-category expertise and international network, skilled at navigating complex organisations and integrating storytelling across the full product lifecycle (PD, marketing, retail). Emotionally intelligent leader who builds high-performing, collaborative teams and coaches talent to unlock full potential- Drove Disney’s key global FMCG partners to their strongest growth performance in 10 years- Created the first long term multi category DTR licensing partnership, generating over $1 Bn in annual retail sales- Led the internationalisation of a Toys and Gifts start up from $0.5m local business into $15M business in 20 markets- Recognised with Warner Bros International Awards for delivering Best Brand Extension Programme, Outstanding Revenue Growth, Best Retail Marketing Activation.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.