Sethupathy R
Lifecycle Marketing | CRM Developer | CLM Expert | Braze | 3x Braze Certified (Marketer, Digital Strategist & Technical Architect) | Dynamic Personalisation | Customer Journey Marketing | MarTech | OneSignal
- Role
- Clm Analyst at Y77
- Location
- Coimbatore, IN
- LinkedIn followers
- 500 followers
About Sethupathy R
I am a certified marketing engineer specializing in the Braze CRM platform, with over four years of experience in digital marketing and customer relationship management. I have worked on 4+ projects as a Technical Campaign Developer, managing end-to-end customer journey design and execution. I hold Braze certifications in Marketer, Digital Strategist, and Technical Architect, and I excel at designing and developing complex campaigns, Canvases (Braze’s journey orchestration tool), and automated workflows. My expertise also includes analyzing technical requirements, and optimizing campaign performance through data-driven insights.
Experience
Clm Analyst
Sep 2025 — Present
Education
Park College of Engineering and Technology
BE - Bachelor of Engineering
2014 — 2018
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