Seth Cotterman

About Seth Cotterman

I’m a creative strategist, storyteller, and marketer who loves turning big ideas into real-world results. For over a decade, I’ve led teams and campaigns across nonprofits, agencies, start-ups, and global corporations—building brands, driving engagement, and delivering award-winning creative solutions.Recently, at T!LT, I developed strategic messaging and creative campaigns for product launches, live experiences, internal meetings, and social content—ensuring every initiative resonated with its audience and delivered measurable impact. Before that, I led the global marketing team at Oxford University Press, guiding strategies for their Social Sciences portfolio, while also helping launch the New York arm of Brand It For Good, expanding its support for nonprofits through digital media.Earlier in my career, I honed my skills in the arts and entertainment industry, serving as Director of Marketing & Outreach at The Dramatists Guild Fund, where I developed multi-channel marketing strategies and collaborated with creative teams to amplify the organization’s impact. As Manager of Online Media, I established The Dramatists Guild\'s digital presence, led a website redesign, and produced the podcast series In The Room. I’ve also facilitated workshops and online events, helping professionals and organizations leverage new media for growth.No matter the industry or challenge, I come to the table with curiosity, creativity, and strategic thinking—always looking for new ways to engage audiences, tell compelling stories, and build brands that leave a lasting impression.

Experience

1. Creative Director

   Greater Good Charities

   Apr 2025 — Present

Education

• Otterbein University

  BA, Theatre & Public Relations double-major

  2007 — 2011