Seth Arp

Musician @Omnicom Media

Chicago, IL, US

Perform, write, record, and produce music for two bands, Ego Mechanics and Lunar Statues- Personally manage all PR and marketing efforts- Built and currently manage brands, developing an online presence through social media, content marketing, and audience engagement- Develop and execute marketing strategies to promote music releases, live events, and merchandise across digital platforms- Create visual and written content, including album artwork, promotional graphics, and press materials, to enhance brand identity- Leverage social media analytics to refine content strategy, increase engagement, and grow audience reach- Plan and execute digital advertising campaigns, including targeted social media ads to boost streams, ticket sales, and fan engagement- Design and maintain artist website, optimizing user experience and SEO for increased discoverability- Produce and edit video content for marketing campaigns, including promotional trailers, behind-the-scenes content, and music videos- Write and distribute press releases to secure media coverage and drive awareness for new releases and events- Coordinate and book shows at venues around the Midwest- Performed at Summerfest, Midwest Original Music Festival, and Fire & Ice Festival- Secured terrestrial radio play on 107.1 CHIRP Radio- Ego Mechanics song “This Other Side” was voted Chicago Music Guide’s Best Song of 2020- Ego Mechanics was nominated for Best International Band 2024 by U.K.\'s Radio WigwamYou can listen to my work here:https://egomechanics.bandcamp.com/https://setharpandthehands.bandcamp.com/https://lunarstatues.bandcamp.com/

University of Wisconsin-Whitewater

Bachelor’s Degree, Journalism with Advertising emphasis, Marketing Minor