Seth King

Product Design at Careerfoundry @Careerfoundry

Lehi, UT, US

ProBuddy App- Conducted early competitive analysis to determine market gap and user needs- Conducted user interviews, surveys, and A/B testing to gather invaluable research data and develop personas, user flows, and sitemaps- Applied principles of Information Architecture to create sitemaps, quantitative research and analysis- Created mock-ups and prototypes to support my user research and to communicate interaction, design ideas and direction- Developed and maintain detailed product design documentations such as Style Guides and Pattern Libraries- Designed high-fidelity wireframes and conducted usability testing to refine prototypes.The \'Neu\' Vocabulary App- Identify insights and opportunities, understand user needs, and test potential design solutions- Illustrate design ideas using storyboards, process flows and sitemaps- Followed an iterative design process to wireframe, prototype, and validate design ideas- Presented and defensed designs and key milestone deliverables to peers and stakeholders.