Seth Kelson
Helping Entrepreneurs Scale Their Business | Building Brands and Relationships
- Role
- Head of Marketing at Xo-Nano Smartfoam
- Location
- Orem, UT, US
- LinkedIn followers
- 500 followers
About Seth Kelson
I believe that success in marketing and sales is about service. Creating solutions and…
Experience
Head of Marketing
Aug 2025 — Present · Orem, UT, US
Leading marketing efforts for XO-NANO Smartfoam. I focus my efforts on our XO-SOLE, an insole integrated with our patented Smartfoam technology that captures real-world movement (3D grf) data to improve performance and reduce injury risk for individuals in sports, therapy, military, and research.Own end-to-end marketing strategy across digital, social, events, and branding channels. Translate technical data into clear and compelling messaging for our audience segments.Key contributions- Brand positioning and messaging development- Website design, content creation, and page optimization- SEO- Organic and paid social strategy- Trade show/conference marketing (including #TRE 2025)- Product storytelling- Collaboration across leadership, product, technical, and data science teams
Education
Utah Valley University
Bachelor of Science
2023 — 2025
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