Sergio Massidda
Director, International Renewals @SmartBear
Signup · Get unlimited contacts
WORK HISTORY
Director, International Renewals @SmartBear
Own international licence and maintenance renewal quota across a portfolio spanning Core, Mid-Market, and Enterprise customers Hit or exceeded quota in 8 of 9 years, keeping performance high through recent market contraction Earned 8× President’s Club nominations in recognition of consistent top-tier commercial outcomes Delivered consistently high Gross Revenue Retention and forecast accuracy Secured strong renewal revenue on multi-year (>12-month) terms, improving revenue durability Built and led a multi-geo renewals organisation across Ireland, Australia, and India, introducing a management layer as the team scaled Established a dedicated Enterprise Renewals motion in close partnership with Customer Success and Enterprise Sales, supporting complex, multi-year customer engagements Implemented a value-led renewals framework using product value statements, customer proof points, and structured risk identification Embedded joint renewal and expansion motions with New License Sales, Customer Success, and channel partners to improve efficiency and revenue outcomes Lead direct and indirect reports across two geographies, maintaining high employee retention
EDUCATION
Universitá degli Studi di Torino - Turin, Italy
Economics - Business - Languages
SKILLS
ABOUT SERGIO MASSIDDA
Director of International Renewals with 20+ years of experience in technology companies and 8+years of progressive leadership at SmartBear. Quota-carrying commercial leader owning international license and maintenance renewal portfolios across all customer segments. Proven record of delivering predictable renewals revenue, sustaining strong retention, and building durable, high-retention teams across geographies. Trusted executive partner to Sales, Finance, RevOps, Product, and Customer Success on forecasting, territory design, revenuerisk management, and long-term commercial strategy
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.