Sergio Contreras
AVP - Digital Product Management
- Role
- AVP - Synchrony Digital Apply at Synchrony
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Sergio Contreras
Creative, accomplished and driven Digital Product Management professional with extensive experience in global project/program leadership and application development. • Adept at leading high-profile products and leveraging business and technical insight necessary to elicit customer needs and translate organizational objectives into scalable On-Premise and SaaS IT solutions. • Proven ability to assimilate complex requirements and data sets for customer applications, analyze organizational processes, and optimize infrastructure in global operations. • Robust leadership and problem-solving skills with vivid knowledge of global digital business operations to complement my technical background.• Expert at assembling and working in high producing teams in chaotic and fast-paced environmentsAreas of ExpertiseProduct Management• Product Strategy Definition • Agile / Scrum • Product Development (On-Premise and SaaS) • SDLC • CI/CD • e-Commerce Platforms (B2B / B2C) • Interlock / Integration Management • CRM Platforms • Work Prioritization / Coordination (local and remote) • Software/Platform Deployment • A/B Testing • Product Evangelization and Advocacy • Product Roadmaps (Feature/Goal based)Project/Program Management • Global Team Leadership • Workflow Processes • Team Building • Risk Management • Cross Functional Relationship Building • Process Engineering • People Management • Metrics and Reporting • Data Analytics / Models • Project/Program RoadmapsCustomer Experience Management • Customer Vision Setting • Customer Success Management • Process Engineering • People Management • Facilitation of Customer Feedback Sessions • Early Adopter Programs Management • Business IT liaison • Market ResearchSystems and Technologies• TFS • Confluence • JIRA • Tealeaf • SSRS • Hadoop • Omniture • SharePoint• MS Office (Excel, PowerPoint, Access, Project, Outlook)• Oracle (e-Sales, PRM, EBS) • Siebel • SFDC • Changepoint • Troux Navigate
Experience
AVP - Synchrony Digital Apply
Mar 2022 — Present · US
Leading the identification, development, and launch of various Digital Apply enhancements and Projects. • Define and gather details for requirements, write and refine user stories, prioritize backlogs and plan releases according to the Program Increment plan, Participate and work with agile teams during program increment planning each quarter, report out team/project status on bi-weekly stakeholder calls.• Partner with multiple internal and external sources to gather market intelligence and user VOC, and translate the results into detailed product requirements.• Oversight and leadership of the wing-to-wing product development cycle including build, testing, launch and adoption.• Partner with key stakeholders such as IT, Credit, Client Teams, and Compliance to identify and prioritize future features to deliver to the market.• Work with internal and external partners to create screen prototypes / wireframes, gather feedback and adjust to optimize performance.• Partner with the Digital Analytics team to closely monitor, analyze and optimize usage patterns.• Coordinate and lead user acceptance testing (UAT) for various Digital Apply releases.• Support and aid in any Legal/Compliance items related to the digital platforms.
Education
Florida International University - College of Business
Master of Business Administration (MBA), Business, Management, Marketing, and Related Support Services
2016 — 2018
Western Governors University
Bachelor of Science - BS, Business, Management, Marketing, and Related Support Services
2012 — 2013
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