Serena Elizabeth Barry
Broker Marketing Strategy & Planning Specialist @Definity
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WORK HISTORY
Broker Marketing Strategy & Planning Specialist @Definity
Waterloo, ON, CA
EDUCATION
University of Ottawa
Undergraduate
ABOUT SERENA ELIZABETH BARRY
Hey, I\'m Serena! With my writing and marketing skills, I\'m passionate about helping bridge communication gaps. With my professional and personal experience, I know how consumers think. In a way that\'s digestible to the target market, my blunt and authentic writing style effectively communicates brand values, assets, and customer expectations. Experience developing marketing strategies and campaigns including email marketing, content creation, social media/online engagement tactics, influencer marketing and public relations, broker/advisor communications, website maintenance (front-end coding experience - HTML), and creating marketing assets for various audiences within the mutual insurance industry.
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