Serafina Xu

Marcom and Crm Officer @Nissan Motor Corporation

Paris, FR
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WORK HISTORY

Feb 2024 — Present

Marcom and Crm Officer @Nissan Motor Corporation

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Montigny-le-Bretonneux, FR

Assist INSCs MarCom leadership from operational POV in MARCOM, Digital & CRM INSCs central strategy deployment to all INSCs markets in scope• Development of In-house Tools and Dashboards to measure and challenge MarCom, Digital & CRM achievement of INSCs markets. • Support planning/scheduling of key Marketing INSCs activities to ensure timely delivery coherent with the plan• Secure structure/regular communication and support with importer markets for MarCom topic

EDUCATION

2013 — 2017

University of Macau

Bachelor's degree

2014 — 2014

Kyung Hee University

Summer exchange

2019 — 2022

EDHEC Business School

Master in Business Management

2017 — 2017

ESSCA Ecole de management

Summer Exchange

2014 — 2015

Southern Illinois University, Carbondale

Exchange

ABOUT SERAFINA XU

2+ year experience in digital project transformation and business analysis- 2 years experience for business development and performance analysis in logistics industry- 3+ year experience in Events and PR- Ambitious and passionate at work- Quick learner, dependable and a problem-solver- Prefer challenging works and able to work under pressure.

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Serafina Xu — Marcom and Crm Officer at Nissan Motor Corporation in Paris, FR | Unifers