Seoyeon Rothwell
Global Director, Art
- Role
- Global Director Digital Creative Lead at Skinceuticals at L'Oréal
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Seoyeon Rothwell
A multi-disciplinary Art & Design Director, with over fourteen years of digital & art direction experience. Career to date ranges from start-ups to department stores, reflecting a passion for branding & e-commerce.
Experience
Global Director Digital Creative Lead at Skinceuticals
Feb 2022 — Present
Oversee digital projects including site-redesigns encompassing UX/UI, iconography, imagery, typography and color while working within the limitation of NGLR• Manage designers and multiple projects• Create the digital & production guide for internal creative & external agencies• Oversee the external production agency\'s work across digital platforms, including e-commerce and social media channels• Collaborate with external digital production agencies providing creative direction to ensure adherence to brand gudelines. This includes supervisiting art direction and retouching.
Education
General Assembly
UX Design
2019 — 2019
Pratt Institute
Master of Science (MS), Communications Design
2006 — 2009
Ewha Womans University 이화여자대학교
Bachelor of Fine Arts (BFA), Sculpture
Skills
- Creative Direction
- Vector Illustration
- Posters
- Mac
- Visual Communication
- Graphics
- Corporate Identity
- Illustrator
- Concept Development
- Indesign
- Adobe Creative Suite
- Book Design
- Typography
- Flyers
- Layout
- Web Design
- Graphic Design
- Photoshop
- Interaction Design
- Invitations
- Photography
- Art Direction
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