Benjamin S.

Marketing Manager @Harry Marketing

Armonk, NY, US

Work with creative teams, develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assetsConceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channelsGather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leadsIdentify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordinglyPresent ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets