Alison Whitfield Assoc
Head of People Operations @Katchr
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WORK HISTORY
Head of People Operations @Katchr
Huddersfield, GB
As Head of People Operations at Katchr I make sure the business can grow well, without breaking what makes it work. My role exists to help the organisation scale deliberately with the right people, in the right roles, at the right time. I focus on setting clear expectations, providing strong and supportive leadership and help protect the amazing Katchr culture from diluting as things move and change.I am accountable for the end to end People Strategy, translating the business goals into who we need, when we need them, and what “good” looks like in every role. A big part of my focus is building repeatable, sensible systems that give managers the confidence to lead well, from hiring and performance to development to employee engagement.At heart, this role is about creating organisational leverage: protecting standards under pressure, spotting risks early, retaining great talent, and making sure culture and values show up in everyday decisions. We don\'t do \"words on a wall\" and I take pride in closely aligning with leaders to help build a high-performing business that scales without losing its human touch!
EDUCATION
ICS Learn
CIPD Level 5 Diploma in People Management, Management
University of Lancashire
BA(hons) Sports Journalism, Journalism
ABOUT ALISON WHITFIELD ASSOC
Creating workplaces where people actually enjoy what they do. Where communication is open, learning is continuous, and processes make life easier, not harder. That\'s what fills my cup.At Katchr, I work across all things People Operations From designing onboarding and feedback frameworks to supporting leadership development, driving engagement, and aligning how we work with our values (and our B-Corp commitments).My background spans employee experience, learning and development , and organisational effectiveness but I’ve also spent years close to the operational side of business, partnering with senior leaders through growth, M&A activity, and transformation. It’s given me a strong understanding of how people, performance, and commercial goals all fit together.I’ve learned that the best workplaces aren’t built on perks and performative tick boxes, they’re built on trust, feedback, and clear communication. That’s where high-performing teams thrive, and it’s what I love helping to create.Outside of work, I\'m a massive sports fan and love getting out for hikes and adventures in the countryside. I’m endlessly curious about how lessons from sport apply to business especially how great teams communicate, stay accountable, and perform under pressure. Whether it’s on the pitch or in the boardroom, I’m all about helping people grow, collaborate, and play to win together People say you\'ll never look back in your old age and say \"I wish I\'d worked more\", but what if we looked back and said \"I worked in some amazing places, with fantastic people and LOVED it!\" 🤔
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