Gursharan Kaur

About Gursharan Kaur

8+, Business Planning, Product Enhancement and Sales Leadership. I can say I worked with a start up e-commerce company and scaled it to a large-scale revenue driven company, filing a revenue increase of 25% in the first year. I am a great Business Consultant, Business Development Manager with demonstrated excellence in developing and leading new products/projects, company resources and team, incubation of new business strategies and executing them, maintaining direct relationships with the CEOs, CFO’s, of the company. I direct all aspects of business including Business Development, Sales, Product hunting, Product development, Business strategy, Team Management, International and National Market Trends- Incubated new product line and brand in the company with proper R&D from inception to commercialization including product ideation, product testing, product launch and sales performance monitoring. Responsible for maintaining/optimizing existing products and profitable product generation- Optimized the whole e-commerce business and website to reach new clients and prospects. Hired a digital marketing team to run ad campaigns and generate leads through omni channel, google AdWords and other campaigns- Studied international market trends, made alliances with international customers and exported the product in UAE. Increased the sale of new product “bathtub” in UAE by making contact with international offline marble traders, architects and interior designers- Acquired 20 Hotel industry clients, importers. Made partnership with architects with a 75% increase in the revenue of the products throughout my tenure. Interacted directly with client, B2B and B2C customers through outbound and inbound calls, emails to close sales deals- Improved Product cost through structure of material changes, trading process improvement, logistics/distribution. Made alliances with competitive low cost suppliers, wholesalers, manufacturers- Responsible for the annual budgeting process - product sales, price, cost, product development, market research, marketing communications- Acquired consistent 15% increase in loyal customer base for an e-commerce retail and offline business- Directed and managed the sales team of 15 people and provided briefs to faster collaboration and achieve a high level of client service.

Experience

1. General Manager

   Casantro

   Sep 2025 — Present · Noida, IN

Education

• Guru Nanak Dev University

  Bachelor's degree

• New Delhi Institute Of Management

  Pgdm

• Summer Fields School

  Master of Business Administration - MBA

  2008 — 2010