Selva Kumar

About Selva Kumar

I’m Selva Kumar, a dedicated and self-motivated Digital Marketing Intern at WHY Global Services, passionate about building digital visibility and brand growth through modern marketing techniques. With a strong foundation in both creative and technical areas, I’ve gained hands-on experience across various domains of digital marketing that support business success in a competitive online landscape. My Core Skills Include: Search Engine Optimization (SEO): On-page, off-page, and technical SEO – including keyword research, backlink generation, meta title & description research, sitemap creation, robots.txt setup, blog/article writing, and submission. Social Media Marketing (SMM): Planning and executing social media strategies that increase engagement, visibility, and brand recognition across platforms like Instagram, Facebook, and LinkedIn. Content Marketing: Competitor blog strategy analysis, blog content writing, guest posting, forum submission, PDF & infographic submissions, image submissions, and consistent blog publishing. Creative Design: Skilled in Canva for visual design, infographics, and branding content creation. I also handle photo and video editing for campaigns, YouTube, and social media reels. Website Optimization: Comfortable with WordPress for content management, homepage wireframe planning, service page optimization, image optimization, page speed insights testing, and improving website usability and structure. Digital Strategy & Analysis: Conducting competitor analysis, homepage and service page idea generation, domain authority checks, and implementing creative, data-driven strategies that bring real results. I believe in smart work, consistency, and continuous learning. Every task I handle – whether it’s improving page speed, writing a compelling article, or optimizing a sitemap – is focused on enhancing the digital footprint of the brand. I’m always eager to grow and open to opportunities where I can apply my knowledge, take on new challenges, and contribute to digital success. Whether it’s a full-time role, freelance project, or collaboration – I’m ready to bring energy, expertise, and value. Let’s connect and collaborate! You can reach me here on LinkedIn or via email at: m••••••••@gmail.com

Experience

1. Digital Marketing Intern

   Why Global Services

   Jan 2025 — Present · Chennai, IN

   Digital Marketing InternWHY Global ServicesFeb 2025 – Present | Chennai, Tamil Nadu (or your location)As a Digital Marketing Intern at WHY Global Services, I’ve had the opportunity to work hands-on with real-time digital marketing projects that focus on SEO, content creation, and online branding. My role is deeply rooted in executing performance-driven strategies that enhance brand visibility, engagement, and conversions across platforms. Key Responsibilities:Executed on-page, off-page, and technical SEO tasks including keyword research, meta tag optimization, and backlink generation.Conducted competitor analysis and helped develop blog strategies based on current trends and performance gaps.Managed WordPress websites – uploading blogs, optimizing homepage/service page content, and improving page structure.Created compelling visual content using Canva – including social media graphics, infographics, and promotional creatives.Handled blog writing, guest posting, article submissions, and forum participation for SEO backlinks and traffic building.Edited and optimized photos and videos for social media and YouTube submissions, improving content quality and engagement.Submitted and tracked infographics, PDFs, and image-based content to high DA websites for off-page SEO impact.Performed page speed tests, image compression, and technical audits to improve site loading speed and user experience.Generated sitemaps and configured robots.txt to support structured search engine crawling and indexing. Tools & Platforms Used:Canva | WordPress | Google Analytics | PageSpeed Insights | SEMrush | Yoast SEO | Google Search Console | YouTube Studio

Education

• Alagappa University, Alagappa Nagar, Karaikudi

  Bachelor of Science - BS

• St.Mary's Matriculation higher Secondary school

  Sslc

• St. lasalle hr.sec school

  HSC

• St Marys Matriculation School

  SSLC School

  2018

• Bell Institute of Technology

  B.sc (C & HA)

  2020 — 2023

• LaSalle High School

  High School Diploma

  2019 — 2020