Selma C. Edwards
- Role
- Digital Marketing and Communications Manager at BAC (Baltimore Aircoil Company, Inc.)
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Selma C. Edwards
I am a team oriented Strategic Marketing Executive who delivers incremental growth…
Experience
Digital Marketing and Communications Manager
BAC (Baltimore Aircoil Company, Inc.)
Jan 2020 — Present
Lead, plan, and execute sales & marketing programs that drive profitable growth through different channels and markets. Responsible for increasing brand equity, customer and user experience, engagement, sales channel performance, product performance, and support effective sales execution.
Education
The University of Texas at Arlington
Master of Business Administration - MBA
University of Houston
Bachelor of Business Administration - BBA, Marketing
Skills
- Social Media Marketing
- Product Development
- B2b
- Leadership
- Email Marketing
- Management
- Social Media
- Web Navigation
- Strategy
- Multi-Channel Marketing
- Analytics
- Marketing Strategy
- Brand Management
- Internal Communications
- International Business
- Strategic Planning
- Integrated Marketing
- Customer Insight
- Business Strategy
- Online Marketing
- Market Research
- Product Management
- Marketing
- Online Advertising
- Business Process Improvement
- Creative Direction
- Market Analysis
- Web Analytics
- Advertising
- Marketing Communications
- Digital Marketing
- Product Launch
- B2c Marketing
- Competitive Analysis
- Team Leadership
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