Seless Lautzenhiser
Social Media Manager driving growth through digital production and UX.
- Role
- Marketing Lead at Crateble
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Seless Lautzenhiser
I build marketing and community systems the same way I approach product and design work: with clarity, empathy, and an eye for how people actually behave.I am a Social Media Manager at Crateble with hands-on experience across social strategy, content creation, analytics, community building, UX, and web design. I work closely with product, engineering, and design to support activation and retention, using data, experimentation, and iteration to move beyond vanity metrics and toward measurable growth.Before moving fully into tech and digital work, I spent years in retail management and food service, including formal training in pastry arts. Those roles taught me how to manage high-pressure environments, lead teams, understand customer psychology, and deliver consistent experiences at scale. That foundation directly shapes how I think about user experience, brand trust, and systems that need to work for real people in real conditions.Today, I bring a practical, product-minded approach to roles in social media, UX-adjacent design, digital marketing, and community. I am especially strong in environments that value cross-functional collaboration, clear communication, and thoughtful execution.
Experience
Marketing Lead
Jan 2026 — Present
Promoted to Marketing Lead with expanded ownership across strategy, campaigns, and cross-functional collaboration. I partner with product, engineering, and design to support activation and retention, build repeatable marketing systems, and use data and experimentation to align marketing efforts with product and user behavior.
Education
Johnson & Wales University
Associate of Arts and Sciences - AAS, Baking and Pastry Arts
2015 — 2017
Thinkful
UX/UI Immersion Certificate, Web Page, Digital/Multimedia and Information Resources Design
2021 — 2021
Skills
- Microsoft Word
- Management
- Powerpoint
- Microsoft Excel
- Catering
- Food Safety
- Food & Beverage
- Customer Service
- Microsoft Office
- Time Management
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