Sekhar Pratim Kakoty

Media Manager @ITC Limited

Bengaluru, KA, IN
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2024 — Present

Media Manager @ITC Limited

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Managed Snacks and Noodles Portfolio for ITC Foods Division. Collaborated with brand team to craft comprehensive media plans and strategies targeting keyaudiences. Have worked Full Funnel and FPD/RTCDP led Digital strategy for Brands. Monitored media activity performance, adjusting strategy to ensure campaign goals are met. Developed annual strategies and reviews, enhancing category performance. Launched Value Exchange Platform for Bingo! in partnership with Digital Marketing team,increasing engagement.

EDUCATION

1992 — 2007

Little Stars Senior Secondary School

Till Class XII

2011 — 2013

IFIM Business School

PGDM

2008 — 2011

St. Anthony"s College, Shillong

Bachelor of Business Administration (B.B.A.)

SKILLS

Business CommunicationsBusiness DevelopmentDigital MarketingCompetitive AnalysisMarket IntelligenceCrmMedia PlanningBrand ManagementCompetitive IntelligenceMarketing StrategyAdvertisingAnalysisB2b MarketingMarketingMarketing ResearchStrategic PlanningMarketing CommunicationsNew Business DevelopmentCustomer ServicePrint MediaTeamworkBusiness AnalysisTeam ManagementBusiness AnalyticsSales ManagementSocial NetworkingLayoutTeam BuildingAnalyticsBusiness StrategyLead GenerationMicrosoft OfficeSalesInternetOnline AdvertisingMarketing ManagementMarket AnalysisMicrosoft WordTeam LeadershipOnline Marketing

ABOUT SEKHAR PRATIM KAKOTY

Hi there! I\'m a media planning professional with over 10+ years of experience in the…

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Sekhar Pratim Kakoty — Media Manager at ITC Limited in Bengaluru, KA, IN | Unifers