Seid Dado Ljumanovic

Group Director, Digital Media & Crm @Sircle Collection

Responsible for following brands Sircle, Hotels, Aterre, Sir Hotels, Max Brown Hotels, Park Centraal Hotels, Seven North, Sircle Club, The Cover, Miznon & X BANK - Drive inbound traffic, engagement and revenue through all digital channels: paid search, re-targeting, social media advertising and media buys in order to increase brand awareness and revenue- Design, execute and report on tests - Thoroughly report on web and social media analytics including attribution modeling and pre/post campaign analytics - Manage and continually improve a multi-channel paid acquisition strategy and plan- Prioritize time and spend across all available channels - Understand the different target audiences and best-reach methods to maximize effectiveness- Identify and report to leadership key growth metrics - Support marketing, revenue, sales and social media teams to ensure maximum reach, engagement and demand - Generate comprehensive recaps for key initiatives and monthly KPI reports - Keeping track of the marketing budgets - Develop and utilize CRM program to make sure we are leveraging customer data in the right way; manage the user journey as it relates to all eCommerce touch points