Christian Montgomery
Director of Marketing | Product, Brand, and Digital Strategist | Author | Mendoza College of Business | Alum: adidas, Nike Retail, and EA SPORTS
- Role
- Director of Marketing at ABI Attachments, Inc.
- Location
- South Bend, IN, US
- LinkedIn followers
- 500 followers
About Christian Montgomery
My name is Christian and I am a product, brand, and digital storyteller with 15+ years of experience. I have a proven track record of creative problem-solving in multiple industries as well as creating iconic collections and campaigns resulting in multi-million dollar growth globally across footwear, apparel, and equipment industries.I have led teams on multiple continents through various Brand Sharpening projects and Product Creation processes for performance & lifestyle products by reiterating the importance of authenticity, consumer insights, relentless curiosity, and building strong relationships with cross-functional teams.Positivity & Optimism are my jet fuel and I truly believe there is no product/brand/digital problem we can’t solve together.I am 100% dedicated leading my teams to creating the +1 for the next season for Brand, Product, and Digital.
Experience
Director of Marketing
Aug 2024 — Present
Brand Strategy & Product Marketing-Leading in-house \"agency\" through trade show and product launch milestones-Amplifying Brand Voice and Elevating Market Presence-Enhancing digital advertising strategy and increasing ROI per our various product categories-Vision Casting-70% growth in Instagram followers in first 17 months-additionally, leading sponsorship & ambassador marketing
Education
University of Notre Dame - Mendoza College of Business
Master of Business Administration - MBA, Innovation & Entrepreneurship
University of Oregon Lundquist College of Business
B.S., Business Administration; Marketing
2006 — 2010
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