Sebastian Heredia
Universal Banker | Content Strategy & Digital Comms | Passion for Music, Football & Culture-Driven Media
- Role
- Owner & Social Media Manager at Citi
- Location
- Norwalk, CT, US
- LinkedIn followers
- 500 followers
About Sebastian Heredia
As a communications-driven professional and proud graduate of the University of…
Experience
Owner & Social Media Manager
Jun 2025 — Present
Manage and grow a Manchester United-focused digital community with engaged followers by developing and executing targeted content strategies across Instagram. • Curate high-quality, visually engaging posts including original photo edits, nostalgic features, player profiles, match coverage, and transfer updates to maintain consistent follower engagement. • Utilize platform analytics to track post performance, identify growth opportunities, and optimize content for increased reach, engagement, and follower acquisition. • Oversee community management by responding to direct messages, engaging in football conversations, and building meaningful connections with followers and other content creators within the football ecosystem. • Lead the successful transition of account ownership, maintaining follower trust while rebranding and implementing new content strategies aligned with current football narratives. • Actively manage content calendars, monitor football trends, and adapt posting schedules to maximize visibility during peak engagement periods. • Demonstrated ability to balance creative content with data-driven decision making to grow community loyalty and drive measurable engagement.
Education
University of Connecticut
Bachelor's degree
2021 — 2023
Southern Connecticut State University
Bachelor's degree
2019 — 2019
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.