Sean Perkins
Brand builder and data-driven marketing executive leading highly effective teams for growth.
- Role
- Senior Vice President and CMO, Global Connections and Events at National Association Of Broadcasters
- Location
- Washington, WA, US
- LinkedIn followers
- 500 followers
About Sean Perkins
Acquisition marketing, advertising sales strategy and product marketing lead for technology companies. Focus on developing marketing strategy, product research and acquisition tactics to drive revenue.* Analysis, operations management, marketing strategy, budget and product P/L management.* Direct response marketing (DR TV, print, online, alt media) to drive customer acquisition.* Content marketing to drive demand from top to bottom of the B2B buying lifecycle.* Managing existing partnerships and forming new strategic sales channels and products aimed at developing new revenue streams.Specialties: Acquisition marketing, content marketing, product marketing, account management, business development, business negotiations, strategic planning and tactical execution.
Experience
Senior Vice President and CMO, Global Connections and Events
National Association Of Broadcasters
Nov 2024 — Present · DC, US
Lead strategic marketing driving the growth of NAB Show and NAB Show New York.
Education
Canisius University
Bachelor of Arts
1989 — 1993
Skills
- Business Development
- Digital Marketing
- Negotiation
- Email Marketing
- Market Research
- Online Marketing
- Online Advertising
- Marketing
- P&L Management
- Customer Relationship Management (Crm)
- Marketing Strategy
- Budgets
- Strategic Partnerships
- Account Management
- Marketing Communications
- Budgeting
- Crm
- Digital Media
- Sales
- Management
- Product Management
- Strategic Planning
- Product Marketing
- Analytics
- Strategy
- Leadership
- Social Media Marketing
- Lead Generation
- Customer Acquisition
- Integrated Marketing
- Program Management
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