Sean P.
Commercialization Strategy & Market Development Leader | Life Sciences & Genomics | Product Launch • GTM • Enterprise Adoption
- Role
- President at Sprinklepop
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Sean P.
President of Sprinkle Pop, a designer sprinkle and baking décor brand built from the ground up with my wife and founder. What started as a side project turned into a nationally sold product carried online, in specialty retail, and used by major restaurant brands such as Shake Shack.I spend my time at the intersection of brand, product, and distribution—figuring out how to turn something fun and visual into something that actually sells. My strengths are in:Building scrappy CPG brands with limited resourcesEcommerce growth (especially TikTok Shop & creator-led marketing)Licensing & partnershipsOperations, logistics, and “figure it out as you go” problem-solving
Experience
President
Jan 2024 — Present · Houston, TX, US
As President of Sprinkle Pop, I lead commercial and operational strategy for a national baking décor brand serving direct-to-consumer, wholesale, and enterprise B2B customers.During my tenure, we expanded multi-channel distribution, supporting product launches into 1,600+ Michaels retail locations while scaling wholesale and custom manufacturing programs for retailers, restaurant chains, and food manufacturers. I oversee end-to-end commercialization — from product development and formulation through pricing strategy, retail launch, and supply chain execution.I built and implemented the company’s commercial infrastructure, including ERP (Katana) and CRM architecture (Salesforce), forecasting systems, pricing discipline, and structured sales processes to support national retail and B2B expansion.My scope includes full P&L ownership, margin strategy, ecommerce growth (DTC and TikTok Shop), enterprise partnerships, and operational scaling. I also structured and secured approximately $1M in growth financing through commercial loans and convertible notes, leading lender and investor negotiations.This role has provided hands-on experience across brand strategy, capital strategy, commercialization, and cross-functional leadership in a high-growth environment.
Education
University of Houston
BS, Biology
2002 — 2007
Rice University
MBE, Bioengineering and Biomedical Engineering
2012 — 2013
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