Sean McNeil
- Role
- Senior Brand Manager at Hormel Foods
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Sean McNeil
Strategic marketer, brand builder, and general manager with experience scaling CPG and…
Experience
Senior Brand Manager
Feb 2019 — Present · Hayward, CA, US
Senior Brand Manager, Columbus Craft Meats General manager and P&L owner for #1 national Italian deli meat and charcuterie brand • Developed and executed strategic plan to accelerate brand growth post-acquisition, resulted in double-digit gains in dollar sales, velocity, and distribution (ACV) • Executed strategic price increases on several product segments to deliver millions of dollars of incremental gross margin while also driving volume growth • Led logo redesign to remove the likeness of Christopher Columbus from the brand mark, including creative agency management and senior leadership alignment • Manage and mentor 2 high-performing marketing team members
Education
University of California, Irvine - The Paul Merage School of Business
MBA, Marketing, Strategy
2011 — 2013
San Diego State University
Bachelor of Arts, Communication, Marketing
2003 — 2007
Essec Business School Paris / ESSEC MBA
Master of Business Administration (MBA) - STUDY ABROAD, Luxury Retail Marketing, Consumer Behavior, B2B Marketing Strategy
2012 — 2012
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