Sean Grace

About Sean Grace

I’m the Digital Marketing Manager for Champion Windows & Home Exteriors.In my role, I manage the company’s online marketing efforts including organic and paid search, website user experience, online content in all forms, email marketing, social media, and more. I find it rewarding to see our team\'s marketing efforts lead to a home investment that will further build our brand and help homeowners love where they live.Before joining Champion, I worked to develop the brand identities and inbound marketing strategies of several franchises brands and startup companies in Cincinnati, working with talented people that inspired me and pushed me to do my best work. I am a marketing geek. I love how good marketing can help people form an opinion, take an action, or feel something powerful. I try to always use my power for good instead of evil. I am active in my professional community, many online communities, and I am always eager to connect with other marketers. I have earned a MS in Marketing and BA in Business Economics, both from the University of Cincinnati. I’m always interested in networking with new people, so feel free to send me a message if you\'d like to connect. Know my work already? Please endorse me for the skills listed on my profile, and/or write a brief recommendation for me to include on my profile. I would be happy to return the favor for you.

Experience

1. Digital Marketing Manager

   Champion Windows & Home Exteriors

   Mar 2017 — Present · Cincinnati, KY, US

   Drove appointments for in-home estimates which resulted in a 67% increase in revenue year over year (YoY), as well as the addition of several new jobs and a third shift in the Champion factory-Achieved cost efficiencies in the marketing budget totaling more than a half million dollars YoY through rate negotiations, work consolidations, and detailed oversight of marketing mix performance-Lead major new digital initiatives in digital marketing including mobile applications, virtual/augmented reality technology, and web experiences for customers and prospects-Currently managing new projects in CRM and marketing automation to improve our business.

Education

• University of Cincinnati

  Business Economics

  2001 — 2005

• University of Cincinnati Carl H. Lindner College of Business

  MS-Marketing

  2007 — 2009

Skills

• Branding
• Blogging
• Lead Generation
• Marketing
• Press Releases
• Promotions
• Digital Strategy
• Marketing Communications
• Advertising
• Market Research
• Product Marketing
• Social Media Marketing
• Sales Operations
• B2b
• Loyalty Marketing
• SEO
• Strategy
• Pay Per Click (Ppc)
• Business-to-Business (B2b)
• Online Marketing
• Product Development
• Search Engine Optimization (SEO)
• Social Media
• Mobile Marketing
• Leadership
• Digital Marketing
• Marketing Automation
• Public Relations
• Marketing Management
• Email Marketing
• Copywriting
• Marketing Event Planning
• Start-Ups
• Writing
• Online Advertising
• Content Strategy
• Competitive Intelligence
• Marketing Strategy
• Sales Management
• Crm