Sean Smith

About Sean Smith

Chief Marketing Officer for the 56th largest public accounting firm in the United States. Previously held 20 years professional experience as a strategist in the advertising agency industry. Ultimately, I\'m a story-teller and bridge builder, and I enjoy the collaborative components of marketing. Experienced in personal coaching, content marketing, technical writing, creative development and marketing strategy.and I\'m fascinated by digital strategies. I am an occasional speaker at national and regional professional conferences on the topics that I\'m most passionate about, including personal marketing plans and the development of marketing strategies. My co-workers like me because I always buy a round when it\'s my turn, and because I\'m a pretty good listener. Outside the office, I\'m a proud father, a home brewer and an adventurous cook. I\'m not afraid to try things.

Experience

1. Chief Marketing Officer

   Schneider Downs

   May 2007 — Present

   As Chief Marketing Officer, I oversee all facets of marketing for one of the nation\'s 60 largest public accounting firms. I enjoy the opportunity to get under the hood of the firm\'s operations, from web site development to branding to introducing our firm\'s robust commitment to content marketing. Of course, I\'m also the guy to see if you need golf balls with our logo on them.after all, we\'re a full-service department. I\'m also actively involved with the Association for Accounting Marketing, as well as PrimeGlobal. I\'m always happy to discuss presentation opportunities focused on topics related to professional services marketing and branding. Oh, by the way, I\'m a passionate home brewer.

Education

• Bowling Green State University

  BS, Journalism

  1984 — 1988

Skills

• Market Research
• Leadership
• Copywriting
• Newsletters
• Advertising
• Social Networking
• Social Media Marketing
• Integrated Marketing
• Event Planning
• Marketing Management
• Email Marketing
• Strategy
• Lead Generation
• Marketing
• Nonprofits
• Digital Marketing
• Press Releases
• Online Marketing
• Public Relations
• Internal Communications
• Marketing Strategy
• Media Relations
• Event Management
• Strategic Communications
• Direct Mail
• Direct Marketing
• Social Media
• Corporate Communications
• Marketing Communications
• Facebook
• Brand Development