Sean Flaherty
- Role
- Senior Director, Strategic Partnerships at OUTFRONT Media
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Sean Flaherty
Accomplished, performance-driven Advertising Sales leader with a strong entrepreneurial…
Experience
Senior Director, Strategic Partnerships
Dec 2022 — Present
Brand Partnerships lead across two major holdcos (IPG & WPP) managing & building new relationships and strategic partnerships across Client & Agency Planning/Strategy on behalf of Outfront/Out of Home media. Evangelize Out of Home platform and discuss benefits of shifting from other media platforms. Discuss innovation across Creative & Data, and the explosive growth of DOOH which can be purchased seamlessly via Direct IO, Digital Direct and Programmatic. In an environment of rising CPMs and low performance media, provide alternative & complimentary solutions for an advertiser\'s media mix, inclusive of Outfront\'s measurement & attribution capabilities. Work with clients on building OOH plans to help drive Digital & Social activation. Active involvement in key media events across the industry.
Education
Penn State University
Bachelor of Arts - BA, Broadcast / Cable
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