Stephen Shively
- Role
- Senior Director of Marketing at Kantar
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Stephen Shively
A multi-functional marketing professional with a proven track record in developing and…
Experience
Senior Director of Marketing
Jan 2019 — Present
Seasoned B2B marketing leader with a proven track record of creating, managing, and executing marketing strategies, and campaigns that build brands, drive profitable business growth, and improve customer relationships with both emerging and established brands. Core strengths include- Strategic planning - Demand generation - Lifecycle marketing - Lead nurturing - Email marketing - Search engine marketing (SEM & SEO)- Online/display advertising - Content marketing - Website design and optimization - Social media marketing - Partnership marketing, event marketing - Account-based marketing - Marketing analytics Experience with a variety of marketing technology and CRM platforms including- Salesforce.com - Eloqua - Marketo - WordPress - Google Analytics - Google AdWords - Siftrock - Drift - Outreach - Bombora - Tableau - Terminus
Skills
- Integrated Marketing
- Marketing Research
- Public Relations
- Marketing
- Strategic Planning
- B2b
- Digital Marketing
- Global Marketing
- Marketing Strategy
- Social Media
- Marketing Management
- Brand Development
- Crm
- Corporate Communications
- Campaign Management
- Market Research
- Brand Awareness
- Business Development
- Building Brand Awareness
- Direct Marketing
- Online Advertising
- Customer Insight
- Customer Relationship Management (Crm)
- Business-to-Business (B2b)
- Thought Leadership
- Strategy
- Leadership
- Social Media Marketing
- Consumer Insights
- Lead Generation
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