Shivang Dayavarshetty

Data Scientist @ Michaels Stores

Role
Data Scientist - Customer & Marketing Analytics at Michaels Stores
Location
Jersey City, NJ, US
LinkedIn followers
500 followers

About Shivang Dayavarshetty

I work at the intersection of data science and business analytics, helping teams make data-driven decisions through clear insights and scalable solutions. I hold a Master’s in Computer Science (Data Science) and bring experience across retail, nonprofit, and startup environments.Currently at Michaels Stores, I support customer and marketing analytics through RFM segmentation, predictive retention modeling, and scalable SQL/Python ETL pipelines, processing 2TB+ of retail data to improve marketing ROI and executive reporting.I work closely with marketing and leadership teams to translate business questions into analytics solutions using SQL, Python, Excel and experimentation. I’m known for bridging business context with technical execution and delivering impact in fast-paced environments.I’m especially interested in roles where analytics drives customer experience, marketing, and operational strategy at scale.

Experience

  1. Data Scientist - Customer & Marketing Analytics

    Michaels Stores

    May 2025 — Present · US

    Supporting customer and marketing analytics for Michaels Stores, translating business needs into predictive models, ETL pipelines, and executive dashboards built with SQL, Python, Power BI, and Tableau. Working closely with marketing, supply chain, and IT teams to enable data-driven decisions and measurable business impact.

Education

  • Pace University

    Master of Science, Computer Science

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Shivang Dayavarshetty — Data Scientist - Customer & Marketing Analytics at Michaels Stores in Jersey City, NJ, US | Unifers