Scott Wohnoutka

WORK HISTORY

EDUCATION

SKILLS

ABOUT SCOTT WOHNOUTKA

I am an experienced marketing professional who has transformed processes across complex organizations. I bring a passion for relationship building and product marketing within the retail, CPG, shipping/logistics, and healthcare spaces. “Never stop learning” has been the philosophy of my post-graduation career and has fueled my curiosity in these industries. I believe in hard work and having fun while I do it. In my current role, I get to do just that. As a Local Marketing Specialist, I have had the pleasure of creating content & supporting our more than 1500+ franchise store locations with their local marketing efforts in areas like direct mail, CRM, newspaper and digital programs. A few of my most recent accomplishments in this role include: • Implementing a multi-tiered marketing campaign for our franchise acquisitions program that assisted in growth initiatives to support 35 participating franchise owners. • Took the lead in creating our 2023 & 2024 convention booth across our entire marketing dept. • Transformed the newspaper creation process. Built a new production timeline that played to each dept. strengths which allowed us to bring creative to market 50% faster.Another philosophy that drives me each day is knowing that success is not earned from a single outstanding achievement but is created through a series of achievements you work on repeatedly. I strive to grow in my natural competencies so that I can achieve my goals and those include: • Creativity - Whether it’s a new way of doctoring up a sales script to sell LTL business to an owner or discovering a new hobby like photography, I enjoy thinking creatively each day.• Collaboration – If you were to ask my colleagues to describe me in just a couple of words, you may hear personable and outgoing come up more than once. • Driving Success – I find importance in each project I work on, and I am persuasive when explaining a project\'s relevance in an organization. This helps me move projects forward and keep the interest of the team throughout. Having SMART goals and being organized has helped me grow in this area. I am passionate about story telling and over the last couple of years, I have been doing just that by working to establish brand consistency and providing tools that our franchise partners can use to craft their marketing campaigns. Let\'s connect and explore how we can collaborate on content creation to help sell your brand. Feel free to reach out to me via LinkedIn. Together, we can tell our story in the retail, CPG, shipping/logistics, and healthcare industries.