Scott Walton

Marketing Executive - Special Projects @PBS

San Francisco, CA, US
EMAILS
s••••••@pbs.org
MOBILE NUMBERS
+14•••••••55

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WORK HISTORY

Jan 2006 — Present

Marketing Executive - Special Projects @PBS

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San Francisco, CA, US

Developed strategies to engage national audiences and build deeper connections to local stations.• Planned and executed a series of accelerator-type national workshops to increase creative andbrainstorming capacity. • Developed national content marketing plan for American Public Television’s “Create CookingChallenge.” 20% increase in entries.• Presented at national conferences for PBS, NPR, Corporation for Public Broadcasting. Member:PBS Marketing Advisory Committee.

SKILLS

Corporate CommunicationsPublic SpeakingMarketing CommunicationsCreative DirectionVideo ProductionAdvertisingIntegrated MarketingNew MediaContent StrategyFundraisingMarketing StrategyPress ReleasesDigital MediaMarketingStrategic CommunicationsEntertainmentSocial Media MarketingBroadcastProject ManagementTelevisionPublic RelationsMedia RelationsSocial Media

ABOUT SCOTT WALTON

Helping mission-driven clients find new ways to connect with their audiences has defined…

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