Scott MacLeod
Vice President Marketing @Postmedia Network Inc.
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WORK HISTORY
Vice President Marketing @Postmedia Network Inc.
Toronto, ON, CA
SKILLS
ABOUT SCOTT MACLEOD
I discovered my passion for marketing by accident. I planned on a career in finance, but a chance meeting led to a role with a marketing agency. Since that time, I have developed a love for marketing and a passion for data and analytics. It has been an honour to lead amazing teams at both enterprise and SMB companies.My mother gifted me with a detailed and analytical mind that lets me see data in unique ways. My father gifted me with the ability to connect with people at all levels. This combination has allowed me to use data to develop impactful marketing strategies and communicate effectively with senior leadership across functions.I am a proud mentor and coach.Key Strengths:Customer AcquisitionData and AnalyticsMarketing StrategyContent Creation and DistributionDigital MarketingSEO & SEMSocial Email AutomationMentorship
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