Scott McFadyen
Social Media Design Lead @Scotiabank
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WORK HISTORY
Social Media Design Lead @Scotiabank
Toronto, ON, CA
Leading a team of four multi-media designers building social content for four Scotiabank brands across retail and wealth, and art directing the production of graphics and animations for Scotiabank’s content channels.
EDUCATION
Concordia University
BFA, Design Art
McGill University
Mechanical Engineering
SKILLS
ABOUT SCOTT MCFADYEN
I\'m a Designer, Illustrator, and Art Director with close to 20 years of experience in digital shop and ad agency environments.Currently I\'m working on Scotiabank\'s Global Content & Social Media team as design lead. In addition to ensuring the brand\'s look, feel, and tone are consistently presented across our channels, I\'m also using our metrics to test theories and guide creative strategy.
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