Scott Grier

About Scott Grier

Senior direct marketing professional with over 15 years of experience- defining client marketing challenges and implementing marketing solutions- leading account, data, creative & production teams to successful, result-oriented work- relentless effort to continually improve results through smart, well-defined strategy and executionSpecialties: Data, Direct Mail Production Unique Targeted Front Door Marketing (Door Hanger Campaigns)Real Time Personalization (New PURL Technology)

Experience

1. Partner & VP of Business Development

   Power Direct Marketing

   Sep 2014 — Present · Mission Viejo, CA, US

   PowerDirect Marketing, based in Mission Viejo,California, specializes in front door marketingprograms across the entire U.S. and Canada.With postage costs continually on the rise and,the mailbox becoming an over saturated sharedmail environment, front door marketing, the new\"buzz\" phrase for door hangers, has taken on anew role in getting messages directly in front ofconsumers.

Skills

• Lead Generation
• Customer Acquisition
• Business-to-Business (B2b)
• Social Media Marketing
• Marketing
• Database Marketing
• Advertising Sales
• Account Management
• Direct Mail
• Sales Process
• B2b
• Direct Marketing
• Market Planning
• Marketing Communications
• Strategic Partnerships
• Product Marketing
• Competitive Analysis
• B2b Marketing
• Sales Management
• Multi-Channel Marketing
• Analytics
• Business Development
• Digital Marketing
• Relationship Marketing
• Advertising
• Integrated Marketing
• Strategy
• Communication
• Media Planning
• New Business Development
• Leadership
• Marketing Strategy
• Sales
• Online Advertising
• Marketing Management
• Email Marketing
• Crm
• Online Marketing
• Mobile Marketing