Scott Fahy

Marketing Ops at HomeTrust Bank

Role
Vice President, Marketing Operations at HomeTrust Bank
Location
Cleveland, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Scott Fahy

A master in the art of living draws no sharp distinction between his work and his play; his labor and his leisure; his mind and his body; his education and his recreation. He hardly knows which is which. He simply pursues his vision of excellence through whatever he is doing, and leaves others to determine whether he is working or playing. To himself, he always appears to be doing both.”- L. P. JacksI am an accomplished marketing professional with over 25 years experience, predominantly in financial and bank marketing. With my team, I solve complex strategic challenges with simple, elegant, user-centric solutions. I\'ve been featured in HubSpot Academy\'s Inbound Marketing Certification course discussing behavioral marketing and customer segmentation and currently lead the Banking with HubSpot User Group. When I\'m not thinking or dreaming in HubSpot, I am most often found running the trails of North East Ohio in a race of some sort (racing one race per month at least this year).I also play bass and bass synth in Katy and the Wanderers, a pop-folk rock band based in Akron/Canton/Cleveland Ohio.

Experience

  1. Vice President, Marketing Operations

    HomeTrust Bank

    Jan 2023 — Present · Cleveland, OH, US

    I oversee all digital marketing strategy, marketing operations, creative direction, and manage our staff responsible for the execution of those projects at HomeTrust Bank. The development and delivery of product-driven campaigns via digital platforms which increase awareness of HTB and draw in new customers and households are my primary focus. I make the impossible requests possible, the mundane information beautiful, and the complex tasks simple for the user.

Education

  • University of Oxford

    Summer Study Program, Modern Irish History & Socioeconomic History of Pre-Industrial-Revolution Era England

  • St. Bonaventure University

    Bachelors, Journalism/Mass Communications

Skills

  • Social Media
  • Graphic Design
  • Logo Design
  • Integrated Marketing
  • Video Production
  • Blogging
  • Copywriting
  • Web Design
  • Dotnetnuke
  • Css
  • User Interface Design
  • Jquery
  • Basecamp
  • Iphone
  • Mac Os X
  • Advertising
  • Digital Marketing
  • Marketing
  • Direct Marketing
  • Newsletters
  • Facebook
  • Adobe Creative Suite
  • Direct Mail
  • Website Development
  • Fundraising
  • Lead Generation
  • Illustrator
  • Photoshop
  • Video Editing
  • Mobile Web Design
  • Web Content Management
  • Content Strategy
  • User Experience
  • User
  • Wordpress
  • Advanced Google Analytics
  • Google Adwords

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Scott Fahy — Vice President, Marketing Operations at HomeTrust Bank in Cleveland, OH, US | Unifers