Scott Dunlap
Managing Director @Runtastic Gmbh Adidas
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WORK HISTORY
Managing Director @Runtastic Gmbh Adidas
Vienna, AT
EDUCATION
University of Oregon
BS, Business, Music, Economics
Stanford University Graduate School of Business
MBA, Finance, Marketing, Entrepreneurship
SKILLS
ABOUT SCOTT DUNLAP
I am a seasoned technology and design leader/innovator in the fields of mobile apps, e-commerce, CLTV growth, and leveraging new technology (AI, blockchain, etc) for industry disruption. As the GM of the adidas Digital Sports subsidiary (formerly Runtastic) and VP, Consumer Experience for adidas, I oversee a team of 250+ professionals who create cutting-edge apps and platforms that help millions of people lead healthier and more active lives, celebrate global sports moments, find the products they desire, and keep our global business efficient, data-driven, and open to new innovations. Our mobile app platforms have grown from 300m to 1.8b+ in sales in the last five years. My personal mission is to digitally connect 1+ billion athletes to create a positive impact on the planet through global campaigns and initiatives. I am passionate about leveraging the power of FitTech, web3, GenAI, and new technologies to create engaging, rewarding, and sustainable consumer experiences.
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