Scott Orr
Marketing Manager @Whale
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WORK HISTORY
Marketing Manager @Whale
Bangor, NI
Development and delivery of annual marketing plans within budget, to include product launch activities, digital and social media, promotional materials and international event participation- Development and delivery of company\'s digital marketing strategy, ensuring the digital touch points manage the customer journey to deliver a seamless experience across channels and devices- Coordinating the collection and updating of relevant market information including both micro and macro intelligence- Management of Whale brand plans and ensuring trade marks are coordinated and maintained in line with these plans- Management of collaboration with channel partners and key customers, to include events, promotional campaigns, product launches and catalogues- Management and coordination of all events as per the marketing plan, in collaboration with Whale commercial teams and channel partners/key customers- Management of all support materials (labels, packaging, barcodes, instructions, flyers etc)
EDUCATION
CIM | The Chartered Institute of Marketing
Certificate in Professional Digital Marketing
Ulster University
Bachelor of Science (BSc), Marketing
SKILLS
ABOUT SCOTT ORR
Brand Manager - Performance Solutions (Attwood, Lenco and Whale) at Navico Group
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