Scott Madden
Head of Brand Marketing / Senior Creative Director @ New Reach (Subto, Pace Morby, Squadup Summit | Brand Marketing, Creative Storytelling
- Role
- Senior Creative Director at New Reach
- Location
- Scottsdale, AZ, US
- LinkedIn followers
- 500 followers
About Scott Madden
Digital media professional with 10+ years experience working with some of the biggest names in sports, music, entertainment, and fashion retail. I specialize in creative development/marketing, digital brand strategy, performance marketing and influencer marketing strategy. Using my strong knowledge of culture trends and new marketing technologies, I utilize my talents and skills to help clients grow their digital reach with new audiences across all digital platforms, engaging fans, all while driving awareness and traffic to achieve my clients goals.Specialties: Digital media/marketing, social media/influencer marketing, brand strategy/management, paid media/campaign management, producing (content/live events), audience development, project management, business development, YouTube specialist, integrated marketing.
Experience
Senior Creative Director
Aug 2023 — Present · AZ, US
Education
University of Southern California
Bachelor's Degree in Media Arts & Communication, Multi-Media
2006 — 2011
University of Southern California
Arts and communication, Multi-media/Film
2006 — 2011
Skills
- Public Relations
- Online Advertising
- Film
- Video Production
- Research
- Social Networking
- Social Media Marketing
- Youtube
- Entertainment
- Customer Relations
- E-Commerce SEO
- Video Editing
- Premiere
- Audience Development
- Adobe Creative Suite
- Sem
- Event Planning
- Powerpoint
- Customer Service
- Brand Management
- Marketing Strategy
- Creative Direction
- Virtual Reality
- Integrated Marketing
- Influencer Marketing
- Event Management
- Digital Strategy
- Google Analytics
- Photoshop
- Film Production
- Creative Development
- Photography
- Brand Development
- Microsoft Office
- Social Media
- Digital Media
- Promotions
- Audience Analysis
- Microsoft Word
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