Scott MacPhail
Director, Client Partnerships @Wilkins Media
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WORK HISTORY
Director, Client Partnerships @Wilkins Media
Vancouver, BC, CA
As a part of the team at Wilkins Media, I help brands tell their stories in bold, creative ways. Specializing in out-of-home (OOH) media strategy and execution, I collaborate with agencies as well as direct clients and vendors to deliver impactful campaigns that drive visibility, engagement, and results.With a focus on innovation, precision, and scale, I work across a wide range of media formats—from billboards and transit ads to digital out-of-home and experiential activations. Backed by Wilkins\' decades of expertise and worldwide reach, I’m proud to help brands break through the noise and own their presence in the physical world.Always exploring new trends in media, tech, and consumer behavior to deliver smart, data-driven solutions that make a lasting impression.
EDUCATION
Saint Mary's University
Bachelor of Arts (B.A.), Psychology
Saint Mary's University
Certificate, Human Resources Management
SKILLS
ABOUT SCOTT MACPHAIL
As a Sales Manager at Lamar Advertising Company, I leverage my extensive experience in outdoor advertising to deliver innovative and effective solutions for clients. With over 11 years of experience in the industry, I have a proven track record of exceeding sales targets and building strong relationships with key accounts. I am passionate about creating impactful campaigns that reach and engage target audiences. I have a Bachelor of Arts in Psychology and a Certificate in Human Resources Management, which enable me to understand the needs and preferences of diverse clients and teams.
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