Scott Larue

Account Director at Crafted

Role: Account Director at Crafted Agency
Location: Charlotte, NC, US
LinkedIn followers: 500 followers

Sales & Business DevelopmentView LinkedIn profile

Experience

Account Director
Crafted Agency
Mar 2024 — Present
Responsible for driving long-term success of Crafted\'s enterprise client engagements as well as managing a portfolio of strategic brand and demand generation programs. Engaging with marketing and product leadership and c-level executives to develop program strategy, revenue growth initiatives and uncover new opportunities. Goals of driving profitable revenue growth for clients and agency.

Education

University of Maryland
Bachelor of Arts (BA), Communication, General
2008 — 2011

Skills

Event Planning
Sponsorship
Email Marketing
Marketing
Graphic Design
Social Networking
Social Media Marketing
Marketing Communications
Facebook
Leadership
Press Releases
Digital Media
Social Media
Sports Marketing
Sports
Advertising

Contact information

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Work email
•••••@craftedagency.com
Personal email
•••••@•••••.com
Direct dial
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Current company

Crafted Agency

Advertising Services · 54 employees · Founded 1999 · Charlotte, North Carolina, United States

Crafted is a marketing agency built exclusively for manufacturers who make what the world depends on. We integrate brand strategy, buyer experience, and data-driven research and analytics to uncover compelling, value-based stories that showcase technical products and help produce measurable results. We believe that innovations are worthy of more than just standards and spec sheets — they deserve a voice, a story and the reach to make a measurable impact. Combining brand strategy, buyer experience, and insight-fueled analysis and intelligence, we shine a light on the people, products and qualities that define you. Manufacturing is anything but generic. It’s specialized. It’s methodical. It’s full of detailed nuance. We’re part of that world, so we know the language, challenges and dynamic decisions you face. Your unique ideas are changing our lives every day. We celebrate that and empower you to grow by capitalizing on what makes you different. We don’t just market your capabilities; we help you articulate why they matter to your customers and develop growth systems for manufacturers who are ready to bridge the gap between engineering and engagement. We envision a world where your technical brilliance never goes unnoticed — where your products, processes and potential are translated into meaningful stories that realize business results. If you’re a manufacturer ready to unlock progress and growth through strategic storytelling and marketing that is informed by intelligence, we’d love to connect.

craftedagency.com

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Experience

Account Director

Education

University of Maryland

Skills

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