Scott Bacco
Growing Consumer Brands | VP | GM | CCO | Marketing | Innovation | Strategy | Combat Veteran
- Role
- VP Us Chief Commercial Officer at Krispy Kreme
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Scott Bacco
Army veteran and passionate business executive with over twenty years of leadership experience managing diverse teams, delivering exceptional results and building organizational capabilities. Fifteen years successfully leading iconic consumer brands in both public & private organizations. Combat tested in Operation Iraqi Freedom and the Greek Yogurt Wars, always calm under pressure. Effective communicator, strategic thinker and decision maker.
Experience
VP Us Chief Commercial Officer
Mar 2023 — Present · Charlotte, NC, US
Education
Carnegie Mellon University - Tepper School of Business
MBA
United States Military Academy at West Point
BS
Skills
- Product Marketing
- Integrated Marketing
- Cross-Functional Team Leadership
- Pricing
- Business Strategy
- Trade Marketing
- Consumer Products
- Leadership
- Competitive Analysis
- P&L Management
- Management
- Strategy
- Product Launch
- Segmentation
- Market Research
- Market Analysis
- Product Management
- Organizational Leadership
- Forecasting
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