Karen Schmidt

About Karen Schmidt

GLOBAL PRODUCT & MARKETING EXECUTIVE: Throughout my career, I\'ve excelled at the intersection of Technology and Marketing. I develop Marketing strategies with execution and end-goals in mind, building integrated marketing that leverages multiple digital and offline tactics to deliver results. I focus on forward looking customer challenges / opportunities to define, develop and bring new products to market. I’m also an advocate for connecting the dots – showing customers how products and technology solve their challenges and create opportunities – while connecting Marketing with internal stakeholders, to deliver on the brand and product promises. I excel leading teams through change and growth, with commitment to shared goals.PROVEN STRENGTHS* Strategy with Execution in Mind* Connect the Dots from Technology to Customers* Brand to Demand Integrated Marketing Programs* Cross-Functional LeadershipADDITIONAL SKILLS:Visionary High-Energy LeadershipTechnology | IT | Telecom | Cable | Satellite | Wireless | Internet | Ethernet | CloudStrategic Planning | Goal AlignmentProduct Strategy | Product Management | Product RoadmapBranding | Marketing StrategyDemand Gen | Sales Enablement Global | Regional | Segment Marketing Digital Advertising | Social MediaPublic Relations | Industry & Media Relations Customer & Industry EventsCustomer ExperienceCustomer Marketing | RetentionP & L | Profit / Loss Management Pricing | Competitive Strategy Research | AnalyticsPartnerships | AlliancesEXPERIENCE Sungard AS - Vice President, Global MarketingIntelsat - Vice President, Global Products & Marketing | VP CMO role Comcast Business - Vice President, Marketing; Executive Director, Products & Strategy | VPNetwork Solutions - Vice President, Global Products & Marketing | VPConcert Communications - AT & T | British Telecom Global Joint VentureMCI Communications | Verizon

Experience

1. Global Integrated Marketing Vice President Executive

   Greater Philadelphia Area

   Jan 2020 — Present

Education

• Wheaton College

  Bachelor of Arts, English Literature

• Northwestern University - Kellogg School of Management

  MBA graduate coursework

• The Wharton School

  Comcast Women in Leadership at Wharton Program

Skills

• Event Marketing Strategy
• Data Center
• Public Relations
• Cloud Applications
• Program Management
• B2b
• Loyalty Marketing
• Direct Marketing
• Saas
• Customer Lifecycle Management
• Online Marketing
• Competitive Analysis
• Customer Experience
• Business Operations
• Start-Ups
• Email Marketing
• Managed Services
• Product Lifecycle Management
• Lead Management
• Hybrid Cloud
• Marketing
• Business Development
• Digital Marketing
• Product Management
• Global Business Development
• Web Hosting
• Network Connectivity
• Crm
• Sales Enablement
• Product Marketing
• Strategic Partnerships
• Business Intelligence
• Wireless
• Internet Services
• Ethernet
• Leadership
• Telecommunications
• Customer Retention
• Demand Generation
• Account Management