Sayasi G.
Creative Director (Copy) at McCann | The Beauty Team
- Role
- Creative Director at McCann
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Sayasi G.
As a creative copywriter with 11 years of industry experience, I’ve had the privilege of shaping stories, building brands, and delivering impactful content across diverse sectors—from Beauty and FMCG to Home Décor, GEC, and E-commerce. My approach is simple: creativity doesn’t rest. It’s a constant pursuit of fresh ideas and innovative solutions that push boundaries.I thrive on high-energy, strategic thinking and bring a relentless drive to every brief. Creativity, for me, is a marathon, not a sprint, and I believe in sustaining that stamina for delivering impactful work.Beyond copywriting, I’m a passionate Bharatanatyam student and a dedicated yogi, always looking for balance and growth in both my personal and professional life.Currently reading \"Martyr\" by Kaveh Akbar, a paean to how we spend our lives seeking meaning in many things. If you\'re up for a chat about creativity, storytelling, or anything else, let\'s connect! Portfolio:
Experience
Creative Director
Aug 2023 — Present · Mumbai, IN
Clients: L’Oréal Paris(Skin, Hair, Brand, Hair Color, Makeup), Maybelline New York, Armani Beauty, Lancôme Paris, Lupin (Pharmaceutical), Emami (FMCG).
Education
University of Calcutta
Bachelor of Arts (BA), Journalism and Mass Communications
2011 — 2014
St. John's Diocesan School
Science
2010 — 2011
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