Sayantani Mukherjee
Brand lead at Centelon | XLRI Jamshedpur - PGDM(GM), Co\'24 | Marketing | Ex- Amazon
- Role
- Brand Lead at Centelon Solutions
- Location
- Hyderabad, IN
- LinkedIn followers
- 500 followers
About Sayantani Mukherjee
A result oriented team player with the ability to deep dive across verticals/functions, to identify critical problem statements and to figure out their solutions using analytical reasoning. As the Brand Lead at Centelon Group, I am responsible for shaping and executing the brand strategy across multiple brands, including the parent company. My role involves aligning brand positioning with business objectives, ensuring consistency in messaging across all platforms, and refining strategies based on market research and industry trends. I collaborate closely with various teams, including product, sales, and business leadership, to integrate brand initiatives and deliver a cohesive brand experience. I also oversee advertising campaigns, event management, and the development of compelling content to communicate our vision and value.Experienced E-commerce expert with a demonstrated history of working in the e-commerce industry. Skilled in Search Engine Optimization (SEO), Seller account management, Inventory management. As a mentor and advisor, I have provided prompt, well-documented, precise, action-plan focused mentoring & corrective feedback on all quality indicators with an emphasis on fostering team autonomy and accountability.Experience in Human Resources which included establishing productive business relationship, resolving critical human capital business issues, and effectively handling medical leaves for employees (FMLA & non-FMLA). A desire to deliver exceptional result and make a lasting difference in the organizations I work with motivates me to continually expand my knowledge, stay current with industry trends, and adapt to new technologies and platforms.
Experience
Brand Lead
May 2024 — Present · Bengaluru, IN
Education
XLRI Jamshedpur
GMP
2023
Barasat Kalikrishna Girls’ High school
Higher Secondary Education (12th)
2010 — 2012
Barasat Kalikrishna Girls’ High school
Secondary Education (10th)
2004 — 2010
Narula Institute Of Technology
B.Tech
2012 — 2016
XLRI Jamshedpur
PGDM(GM)
2023 — 2024
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