Savannah Bassett
Centurion Product Marketing @American Express
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WORK HISTORY
Centurion Product Marketing @American Express
NY, US
Served as the Subject Matter Expert for Centurion Product and Centurion New York, leading loyalty marketing initiatives. • Developed and executed comprehensive marketing strategies across email, direct mail, and digital channels. • Enhanced customer engagement and increased Net Promoter Score (NPS) through targeted benefit promotions. • Managed detailed launch plans and pre-launch QA processes to ensure timely delivery of marketing initiatives.
EDUCATION
Brigham Young University
Bachelor’s Degree, Communications, Public Relations Empahsis
SKILLS
ABOUT SAVANNAH BASSETT
Creative, professional, and solutions-driven marketer and communications specialist with career experience in customer-first marketing, media relations, data analysis, and project management. Strong talent for fostering client relationships, communicating and collaborating across functions to plan and execute concurrent marketing initiatives, and delivering innovative solutions that inform strategic decision making and maximize profitability and ROI by enhancing market and brand presence and achieving client objectives with high levels of attention to detail and problem-solving in a fast-paced environment.
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