Savannah Morgan

About Savannah Morgan

I am a senior at West Virginia University majoring in Marketing with a minor in Strategic Social Media, graduating in May 2026. I am passionate about pursuing a career in social media and digital marketing, where I can combine creativity, strategy, and analytics to drive impactful results.Currently, I work as a Part-Time Digital Marketing Assistant at Cal & Co, where I create branded graphics, write engaging captions, schedule content, and support social media strategy for multiple clients across social media. Through hands-on experience and leadership roles, I have developed strong skills in content creation, digital branding, and performance analysis.

Experience

1. Digital Marketing Assistant

   Cal & Co

   Aug 2025 — Present

   As a Part-Time Digital Marketing Assistant at Cal & Co, I support the development and execution of digital marketing strategies for a variety of clients. I collaborate closely with leadership to create engaging graphics, captions, and content that strengthen brand presence and drive audience engagement across platforms including LinkedIn, Facebook, and Instagram.My responsibilities include designing branded graphics using Canva, scheduling and managing content through Hootsuite, conducting market and social media research, and developing weekly content calendars. I assist with overall social media strategy, ensuring consistent messaging, visual branding, and performance-driven content to help clients grow their online presence and reach their target audiences.