Saurabh Kumar

Analytics & Insights Leader | Agentic AI, BI & Marketing Analytics | Data & Analytics Leader | GCC & Enterprise Analytics

Role
Vice President - Enterprise Data & Analytics at Accenture
Location
Hyderabad, TG, IN
LinkedIn followers
500 followers

About Saurabh Kumar

Experienced Analytics & Insights Leader | Driving Business Impact Through Data, AI & Digital StrategyWith over 15+ years of global experience, I specialize in turning data into actionable insights that fuel strategic decision-making and measurable business outcomes. My passion lies in building and leading high-performing analytics teams, scaling data capabilities, and integrating cutting-edge technologies like Generative AI to accelerate insight generation and business performance.I have successfully partnered with C-suite executives and business leaders to deliver predictive models, executive dashboards, and customer analytics solutions that improve ROI and operational efficiency. By translating complex data into clear, compelling narratives, I help organizations make confident, data-informed decisions.Key Focus Areas: Analytics Delivery & Insight Generation – Full lifecycle: data prep to strategic insight Predictive Modeling & Machine Learning – Churn, marketing mix, time series (Python, SQL, GCP, Vertex AI) BI & Data Visualization – Scalable, self-service dashboards (Power BI, Tableau, Qlik) Marketing & Customer Analytics – Adobe Analytics, Salesforce, AEM, segmentation, personalization Gen AI in Analytics – Insight automation, content generation, decision acceleration using Agentic AI Data Storytelling – Executive-ready insights that align with business objectives Data Governance & Quality – Metadata, lineage, and governance frameworks (Collibra, custom models)Industries Served:B2B | Retail | BFSI | Healthcare | Telecom | Life Sciences | Media & EntertainmentI bring deep expertise in leading enterprise analytics programs, enabling data-driven cultures, and delivering insights that move the needle. If you\'re exploring reporting & insights, marketing analytics, machine learning, or Generative AI–powered decision support, let’s connect.

Experience

  1. Vice President - Enterprise Data & Analytics

    Accenture

    Jun 2022 — Present · Hyderabad, IN

    Driving next-gen analytics powered by AI for Fortune 500 enterprises to enhance insight, efficiency, and speed. Combining deep marketing analytics expertise with advanced AI to deliver measurable business impact at scale.

Education

  • Symbiosis Institute of Management Studies

    Master of Business Administration - MBA, Marketing/Marketing Management, General

  • Indian Institute of Management Bangalore (IIM Bangalore)

    Executive Program, Artificial Intelligence for Senior Leaders

  • Delhi University

    Bachelor's degree, Mathematics

Skills

  • Data Visualization
  • Conversion Optimization
  • Google Adwords
  • Social Listening
  • Social Media Measurement
  • Marketing Analytics
  • Search Advertising
  • Webtrends Analytics
  • Crm
  • Google Website Optimizer
  • Competitive Analysis
  • Search Engine Marketing (Sem)
  • Landing Page Optimization
  • Digital Strategy
  • Customer Relationship Management (Crm)
  • Analytics
  • Catalyst
  • Keyword Research
  • Digital Marketing
  • SEO
  • Google Webmaster Tools
  • A/B Testing
  • Web Analytics
  • E-Commerce
  • Usability
  • Communications Audits
  • Website Development
  • Experian Hitwise
  • Sem
  • Tableau
  • Pay Per Click (Ppc)
  • Multivariate Testing
  • Comscore
  • Search Analysis
  • Online Marketing
  • Omniture
  • Mobile Marketing
  • Digital Analytics
  • Ppc
  • Site Catalyst

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Saurabh Kumar — Vice President - Enterprise Data & Analytics at Accenture in Hyderabad, TG, IN | Unifers