Saurabh Kulkarni

About Saurabh Kulkarni

Growth. Clarity. Reinvention.That’s the space I operate in - whether it’s helping a legacy education brand reposition for the modern era, or leading business teams to become a high-performing growth function.With 22+ years of cross-industry experience, I specialize in digital marketing & business growth, blending creative problem-solving with business strategy. At ASM Group, I transitioned them from an agency-dependent model to a 15-member in-house team, restructured their digital presence, and initiated systems to shift the org from activity to outcome-focus. Before that, I led a SBU at InnoServ Digital, growing revenue by 31% YoY during the pandemic and building thought leadership platforms like ASMA.But beyond titles and metrics, here’s what I really do: I bring structure to chaos. I build what doesn’t exist. I help brands and people grow into their next chapter.If you\'re scaling, pivoting, or building something meaningful, please feel free to reach out to me at +91••••••••24.Expertise: Digital Strategy | AI & Automation | B2B Marketing | Higher Education Marketing | Brand Repositioning | Growth Leadership | Team Building | Content Marketing | Conversion Rate Optimization (CRO)| Email Marketing | Business Development

Experience

1. Head of Digital Marketing

   ASM Group of Institutes

   Jan 2024 — Present · Pune, IN

Education

• IAMAI and NIIT Imperia

  Advanced Program in Digital Marketing (APDM), Digital Marketing

  2012 — 2012

• Sikkim Manipal Institute of Technology - SMU

  Master of Business Administration (MBA), Marketing

  2014 — 2016

• Savitribai Phule Pune University

  Bachelor of Engineering, Mechanical

  1999 — 2003

• NEXT MBA

  Marketing Director Course

• Indian Institute of Management, Indore

  Executive Programme, Advanced Marketing Management

  2021 — 2022

• ICT Academy, IIT Kanpur

  Professional Certificate, AI & Digital Transformation

Skills

• Customer Engagement
• Social Media Optimization (Smo)
• Customer Service
• Marketing Communications
• Process Development
• Competitive Analysis
• Leadership
• Inbound Marketing
• Social Media Marketing
• Email Marketing
• Business Development
• Prompt
• Digital Marketing
• Operations Management
• SEO
• Smo
• Team Management
• Strategy
• Customer Satisfaction
• Marketing
• Content Marketing
• Online Research
• Client Relations Skills
• Change Management
• Online Marketing
• Social Media
• Management
• Team Leadership
• Search Engine Optimization (SEO)
• Content Management
• Blogging
• Lead Generation